April 28, 2008
freesoftware, marketing
37 Comments
I’ve been annoyed by some of the Sun-bashing that has been going on over the past few months and years. I’ve written in the past about my belief that Sun are trying to do the right thing, and my appreciation for the investment that they’ve put into projects I care about. And yet no matter what they do, it seems like there are nay-sayers working to undermine Sun’s community-building efforts at every turn.
Here’s a few examples of Sun-bashing that I’ve seen recently:
- No projects primarily sponsored by Sun get accepted to the Google Summer of Code (unless you count MySQL). Rumour has it that Sun were told not to bother applying. Of course the Summer of Code is Google’s baby, and as such they decide who gets to participate and who doesn’t. They don’t even have to explain themselves.
- Linux Foundation employees repeatedly criticising OpenSolaris and Sun. I suppose that this is to be expected from a group that is representing its members, and sees the OpenSolaris kernel as direct competition to the Linux kernel, but it’s just as disappointing to me as when I see KDE or GNOME hackers ripping into each other
- Press articles in Slashdot [2] [3] and elsewhere consistently spinning things as “Sun’s free software efforts aren’t sincere” interspersed with “Sun is ruining <insert project here>”.
I feel like a lot of this rhetoric is self-fulfilling prophecy. If you say often enough “Sun is a bad community player”, then Sun’s projects will seem unattractive to prospective volunteers.
All of this completely ignores the many great free software people who are working for Sun - to name just a few, Glynn Foster, Simon Phipps, Dalibor Topic, Ian Murdoch, Rich Burridge. These people are extremely clueful about free software and community interests. And the message which we have seen consistently from Jonathan Schwarz over the past couple of years reinforces that there is a commitment to free, community developed software, and there are many capable people working towards that commitment within Sun.
So why the difficulties? Many of them, I think, are project specific, and stem from this fundamental fact:
Community governance is hard.
Read the rest…
April 21, 2008
General, freesoftware, marketing
10 Comments
Lots of people are up in arms because Red Hat’s desktop team released a statement containing this: “we have no plans to create a traditional desktop product for the consumer market in the foreseeable future”, and Ron Hovsepian said “Novell’s Suse Linux at the desktop is unlikely to be popular with consumers in the next three to five years”. To me, this is not defeatism, it is simply an example of positioning in action. Last year at Solutions Linux in Paris, I did a little experiment, designed to show that Mandriva have a problem with their positioning. I asked several people to tell me what market they thought the following popular distributions targeted:
- Red Hat
- Novell
- Ubuntu
- Mandriva
The answers were unanimous:
- Red Hat: Enterprise servers
- Novell: Enterprise desktops
- Ubuntu: Consumer desktops
- Mandriva: Ummm…
Read the rest…
March 17, 2008
gnome, marketing
1 Comment
Lucas wrote a comment on one of my “Links of the day” posts which had several GNOME 2.22 links.
I love those links about 2.22 you post in your blog! They save me a lot of time on searching for user feedback. 
For those of you who are del.icio.us users, if you tag articles related to the release “gnome222″ then we’ll be able to find them all in the one place at http://del.icio.us/tag/gnome222 - I’ve been doing this for several releases, have a look at the gnome220, gnome218 and gnome216 tags too.
So join in - I don’t see any articles in languages other than English and French, it’d be nice to have a collection of articles from around the world tagged gnome222 so that we can see how far the release is reaching. As Lucas says, this also gives us a valuable source of user feedback after a release.
March 4, 2008
freesoftware, marketing
1 Comment
Putting this on my blog for posterity. This is the presentation I gave at Primevère with a bonus final slide containing links to stuff which we referenced during the Q&A session at the end of the presentation.
February 28, 2008
gnome, marketing
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A while back I created a GNOME group in LinkedIn (still one of the few social networking sites I find useful).
LinkedIn Groups let you see the profiles of other people in more detail, even if you don’t know them personally, because of the shared affiliation. For that reason, they are moderated, but I will be quick approving group requests.
Those who would like to join the group can join here.
February 27, 2008
General, freesoftware, gnome, marketing
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February 26, 2008
freesoftware, gnome, maemo, marketing
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Last week I was in China for the first Linux Foundation/COPU China Developers Symposium. I met a bunch of people for the first time, including Jonathan Corbet, Matt Keenan and Andrew Morton from the kernel, Fred Muller, Ollo, Pokey, Anthony and all the others from the Beijing LUG (thanks for the welcome guys!), and Angela Brown from the Linux Foundation.
I also got a chance to catch up with some people I had met before including Jim Zemlin and Bill Weinberg, both of whom had very encouraging things to say about GNOME in mobile platforms. In fact, I will be organising a meeting of GNOME Mobile at the upcoming Linux Foundation Collaboration Summit in Austin, Texas in April.
After the conference, Angela organised a tourist trip for a gang of us to climb the Great Wall at Badaling and visit the Forbidden City and Tianemen Square on Thursday, which was great fun. Although after the field trip which we had with the BLUG gang after dinner on Wednesday evening I don’t think either myself or herself were in the greatest of form.
I gave a presentation entitled “2008, year of…” where I poked fun at the annual articles we get at the beginning of the year claiming that “this year will be the year of Linux on the desktop”, and yet…
Every year, we have seen significant gaps being filled - in the early ’90s, it was application gaps, like Evolution, Mozilla, OpenOffice, Eclipse. There was the advent of successful funding runs for free software-based companies like Ximian.
Then it was corporate support. RedHat, Sun and Novell threw their weigh behind free software and bet on GNOME. Ubuntu making a distribution designed and tailored for a mass market), and increasingly momentum from ISVs who now target the free software desktop. Most recently, IBM releasing a beautifully integrated Lotus Notes comes to mind, previous examples of major ISVs targeting Linux include VMWare and Adobe.
We have seen the importance of standards and data take center stage with the standardisation of ODF, and the move by a number of governments to insist that all public data be stored in open formats - resulting in the (flawed) standardisation process of OOXML being launched by Microsoft.
In addition, we have seen new paths to market open up for Linux based PCs - WalMart selling Everex PCs, OEMs finally offering Linux based desktops, and Dell, Lenovo, HP shipping laptops with a free software OS pre-installed.
We have also seen considerable momentum in GNOME-based UIs outside of desktop computing - hand-helds from Nokia, phones from OpenMoko, lab measurement devices from Vernier, set-top-box applications, and of course OLPC and the Eee PC.
And through it all, a healthy peppering of massive institutional deployments - Extremadura and Andalucia, the Korean government, the French gendarmerie, Sao Paolo’s telecentros project, PSA in France, and on and on.
And so, as I look back over the decade which saw Linux have its first Superbowl ad, I wonder at how far we’ve come, and I believe I can say without being ridiculous that the ’00s has in some sense been the decade of Linux on the desktop.
We have not yet made a breakthrough in market share, but we have momentum in every sector - the quality of our platform, the number of ISDs developing applications for GNOME, the number of organisations investing cold hard cash in using, developing and deploying our work, the size of our user-base. I am enormously hopeful that we will continue to make progress in the coming years.
February 4, 2008
freesoftware, gnome, guadec, marketing
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I can confirm two more keynotes for GUADEC! Yay!
Eric Sink is a co-founder of AbiSource, and author of an informative and influential blog. In particular, Eric has written some series’ of articles which might be considered essential reading for those interested in the business of software development: Marketing for Geeks and the Business of Software. Eric has eschewed the software megapoles of San Francisco and Boston to start his latest company SourceGear in Champaign, Illinois.
Leisa Reichelt is a User Experience Consultant, based in London UK, but recently of Sydney, Australia. Most of the work she does is in interactive media (web, iTV, mobile and the like) and she uses a mixture of User Research Techniques, Information Architecture, Interaction Design, and Usability skills mixed up with a background of Project Management, Producing, and Account Management to help define the requirements for a project, understand (and often define) the content and functionality involved, and design a structure (or architecture) and interface.
Leisa has been doing this kind of work for about ten years, under various guises, including project management, account management, web producing, information architecting, user experience designing, interaction designing, digital strategising and generally evangelising all the things she thinks are good about the internet and networked technology in general. She’s recently gone completely mad^Wfreelance.
These come after the confirmation of Matt Webb, co-author of Mind Hacks, as well as being a design consultant, who has already confirmed his attendance.
There is a fourth keynote which is currently very likely, but not yet confirmed, so I’ll keep mum on that person for the moment, except to say that of the 4, it’s the one I’m the most excited about.
June 25, 2007
gnome, marketing
3 Comments
…Have a “Give a school a foot up” day on Software Freedom Day.
The idea: you go to your local university, and ask permission to have a stand during the day. You print out some posters, wear some team t-shirts, and go along with a few hundred LiveCDs.
During the day, you organise 2 hours of presentations in a lecture hall (one in the morning & one in the afternoon) where you just show off the software. Nothing whizz-bangy, just showing people that there’s an alternative to Windows (”Look! There is a clock & calendar at the top! And I can browse the web while writing a text document in two different fonts!”).
The hard part is getting back in touch with that Comp.Sci. professor that only gave you a C in AI 10 years ago. Go on, pick up the phone!
(post inspired by discussions with Fabrice Alphonso and Frank Alcantara, and the recent posts from BarCamp Chicago by Ken vanDine)
Update: In comments, Andy Price gave some priceless advice (sorry, I couldn’t resist): Computer clubs have access to university facilities,can typically rustle up volunteers and do pre-event advertising for an event, and are usually delighted to have someone do some of the organisation for them. Help out the young ‘uns - they’re the community’s bone marrow.
June 18, 2007
marketing, openwengo
3 Comments
I got back to Lyon on Saturday evening after 3 days in Martigues (sun, sea, sand) and a quick trip to the “Journées du Libre à Montpellier” 2007 - a local conference organised by the ALL (Association des Logiciels Libres).
It was a very nice conference - apart from the small detail that they forgot me. Well, all’s well that ends well.
I had a nice meal & conversation on Friday evening with some members of the association (lightning struck twice - I was forgotten again) and other invited guests (who weren’t forgotten).
I was especially impressed by the president of the association, who is a fan of martial arts - he is a 1st dan black belt in Aikido and Kendo (which is his favourite) as well as having skillz in jujitsu and judo.
So I forgave him for forgetting me.
I learned the difference between a “jitsu” (dangerous) and a “do” (less dangerous).
For example, “Kenjitsu” was the art of sabre fighting, “Kendo” is the art of fighting with bamboo sticks. “Jujitsu” is a vicious fighting style with kicks, punches, chokes & holds, and “judo” just keeps the holds.
On Saturday, I caught up with Frédéric Couchet and Pascal Chevreul, from APRIL and Mozilla respectively, and saw Richard Stallman give a presentation on free software in French.
I was also very pleased to meet Thierry Stoer from formats-ouverts.org for the first time, after several email conversations.
My presentation of the WengoPhone in the demo space attracted a nice crowd and went pretty well - VoIP is a big topic at the moment and lots of people wanted to know how to hook their home Asterisk up to the Wengo service, or how to make video calls. A nice feature people seemed interested in was the file transfer (which is funny, since it’s not one of those features I use a lot, or consider important) and having a real phone number for people to call you on your VoIP phone.
The presentation afterwards got a lot more attention that me - someone showed off all of the free software games that are available these days, from Neverball and X-Moto through FPS games and flight sims, and brought people up from the crowd to show off. Good fun.
After my presentation I gave a short interview with FreeNews and Divergence FM, media partners for the event. I’ll post links when they have it online.
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